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Home » News » Luxurious new BMW 7 Series: Unveiled at Stratstone

Innovatory and revolutionary, the new BMW 7 Series offers a rare glimpse in to the future.

It starts with a myriad of the very latest in-car technologies. From the spellbinding gesture control feature, to the captivating full head-up display, this car certainly has an essence of the theatrical. With its full Nappa leather and wood, it also It blends the finest craftsmanship to give the 7 Series a luxurious flair. Cutting an imposing silhouette, the 7 Series also boasts a spacious, refined cabin unlike any other.

To celebrate, Stratstone BMW held a number of exclusive 7 Series launch events at our retailers across the country that played to the strengths of the newest addition to the BMW range. Stratstone guests were invited into a world of mystery and illusion to experience this truly magical car for themselves.

Stratstone Tyneside BMW unveiled the 7 Series in the suitably cinematic surroundings of Jesmond Dene House. Those intrigued by the capabilities of the car were assisted by the resident BMW Genius, who helped them to discover all the features which the car has on offer.

Invited inside, they were greeted by an illusionist before enjoying dinner in the ambient atmosphere of Jesmond Dene's main hall. A tour de force in Grandeur, both house and car created an indelible impression.

Check out the launch event of our all-new BMW Retail Centre in Leeds: