They say a picture paints a thousand words. For most, the popular social media app Instagram has given people the means to share glimpses into their lives, one photo at a time. It has also become a popular platform for many celebrities, brands and influencers to share what they are about. Interestingly, Instagram made no money until social media giant Facebook bought the app for a cool $1 billion, five years ago.
Cars on Instagram
Cars are a very much a popular theme within the app, and one of our favourite accounts unsurprisingly is automotive based, and goes by the name of 'Horsepower Hunters'. Despite the name, this is the work of a single individual - Thomas Howarth. He even jokes in his Instagram biography that 'Despite what my name suggests, there's only one of me'.
Horsepower Hunters is a dedicated automotive Instagram account, sharing the photos Thomas has captured; usually supercars, hypercars and the occasional performance car.
His outstanding photography is not just about capturing any old supercar. Horsepower Hunters manages to capture some of the world's rarest and most sought-after cars. Whether it's the latest Bugatti Chiron, or a priceless classic such as the Ferrari 250 GTO, chances are, it's on Horsepower Hunters. The level of skill involved in his photography is also hugely impressive.
Building an Instagram following
His work hasn't gone unnoticed either. At the time of writing, Horsepower Hunters has over 233k followers. This has caught the attention of many renowned automotive brands including online car community Pistonheads and the world's oldest car publication, Autocar, to which he contributes. Thomas is also the Social Media Manager at Topaz Detailing; a company which looks after and details some quite incredible cars.
LaFerrari Aperta? Excellent choice but we already knew that Thomas loves his Ferraris...
Celebrating 70 years of Ferrari with Stratstone
We invited Thomas to our 70th Ferrari Anniversary celebrations. His content didn't disappoint with some incredible photos shared on his Horsepower Hunters account, along with the Autocar and Pistonheads Instagram accounts too.
If you aren't already following, and you love cars, give Horsepower Hunters a follow, along with the other accounts he contributes to.
See how we celebrated Ferrari's 70th anniversary with over 90 Ferraris at the beautiful Capesthorne Hall in Cheshire.
Stratstone's Ferrari Celebrations