Aston Martin London to Host Electric Future Event

Stratstone Aston Martin of London will be hosting a Zero Emissions event at its dealership, located on Park Lane, between 25th and 27th June. The event is open to the general public on Tuesday 25th and is free to attend.

The event is being created in-line with Aston Martin's commitment towards a 'greener' future, which has already included the plan to construct a new 'Home of Electrification' in St Athan, Wales.

Showcasing the Future

At the event will be the new all-electric Aston Martin Rapide-e, which has been designed to spearhead the British marque's zero-emission strategy. Alongside the Rapide-e will be the Lagonda Vision Concept, which is described as a 'new kind of luxury automobile'.

This represents an excellent opportunity for guests to get acquainted with the two vehicles, because it will be the first time they have made a public appearance since the Geneva Motor Show. It will also be the first opportunity to see them in the flesh before Goodwood Festival of Speed in July.

Going Green

To complement and promote the 'green' theme, the dealership will be working with 'Grace and Thorn', a florist renowned for their off-beat approach to floral and plant styling, to create a flower display that surrounds the two zero-emissions vehicles.

Paul Greenberg, Dealer Principal at Stratstone Aston Martin of Mayfair, said: "The Zero Emissions event is an excellent way of communicating to our customers and fan base that Aston Martin is committed to a 'greener' future, while giving them the unique opportunity to explore these new models.

"The future is certainly looking bright for Aston Martin. And we're confident guests will leave believing in a zero-emissions future that doesn't compromise the values this brand was built on."