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BMW 3 Series in blue on the road.

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Introducing the BMW 3 Series

Both an iconic car for BMW and an icon in its own right. The BMW 3 Series has been the textbook executive saloon car for many generations since its birth in 1975.

Living up to its reputation as a fine driver's car, the latest seventh generation model is now even more refined, responsive and a perfect evolution of the BMW 3 Series legacy.

But just how good is this latest generation? The 320d received a five-star rating in the Autocar Awards for 2019 - an accolade few cars receive. Let's take a look at the other reasons as to why the BMW 3 Series is still at the top of its game.

Design and Practicality

BMW 3 Series Touring

The latest generation of the 3 Series is available as the 3 Series Saloon or the 3 Series Touring. Both models have evolved using a more emotive design language, whilst still holding onto and expressing the iconic 3 Series heritage and history.

They are still unmistakably a BMW 3 Series and adopts sharp flowing lines which complement the car's sculptured contours. This has ensured that the BMW 3 Series still features the solid foundations of the instantly recognisable silhouette and of course features a new take on the iconic twin kidney grilles, along with adopting a wider stance.

Available in a range of trims, including Sport, M Sport and M340i xDrive, each individual trim expresses its own unique style to ensure the 3 Series blends its iconic silhouette perfectly, no matter the version.

Technology and Safety

BMW 3 Series Interior

First impressions are everything, and the latest 3 Series is no exception, ensuring anyone who experiences the interior is taken back by fine material choice, ergonomic controls and state-of-the-art technology.

BMW Intelligent Personal Assistant ensures that driving any new 3 Series will be a totally tech-laden experience. Simply say "Hey BMW" to make your 3 Series perform multiple tasks quickly, easily and hands-free, making driving more inclusive and safer than ever.

A brand-new digital instrument cluster, widescreen infotainment display and beautifully crafted interior switchgear ensure this is the slickest BMW 3 Series interior ever created.

Engines and Performance

BMW 3 Series Saloon and Touring Plug-in Hybrid

Petrol, diesel and even plug-in hybrid models are all available in the extensive BMW 3 Series range.

For those wanting excellent economy, typical in a 3 Series, a 320d will easily return over 50mpg. If you are at the opposite end of the 3 Series spectrum and want unbelievable performance, then the M340i offers a 3.0-litre petrol engine with 374bhp, good for 0 to 62mph in just 4.4 seconds, whilst still able to achieve 34mpg.

Or how about having your 3 Series electrified... with the 330e Saloon and Touring Plug-in Hybrid you can travel up to 36 miles on electricity alone, whilst having the convenience of a TwinPower Turbo four-cylinder petrol engine.

3 Series Models


Key features:

  • 17" light alloy V-spoke wheels
  • Live Cockpit Professional
  • Extended LEDs with eyebrow indicators
  • Ambient Lighting
  • Light carpet
  • Parking Assistant with Rear View Camera and Reverse Assist
  • Folding mirrors
  • Sport leather steering wheel
  • 8.8" Central Instrument Display


BMW 3 Series SE


Key features in addition to SE models:

  • 18" light alloy V-spoke wheels
  • Rear bumper with specific design elements in high-gloss Black
  • Tailpipe trim in Black Chrome
  • Door sill finishers in Aluminium, in front with BMW designation
  • Sport seats in Vernasca leather
  • Heated seats


BMW 3 Series Sport

M Sport

Key features in addition to Sport models:

  • 18" M light alloy Double-spoke wheels
  • M Aerodynamics package
  • M Sport brake with blue painted brake callipers with M designation (330i and 330d only)
  • M door sill finishers
  • M Leather steering wheel
  • Interior trim finishers in Aluminium Tetragon

BMW 3 Series M Sport


Key features in addition to M Sport models:

  • 19" M light alloy Double-spoke style 792 M wheels, Bicolour Cerium Grey with mixed and run-flat tyres
  • Adaptive M suspension
  • BMW TwinPower Turbo six-cylinder in-line petrol engine
  • Cerium Grey finish, comprises: – Air inlets – Kidney grilles – Mirror caps – Model designation
  • Exhaust tailpipes – square, dual
  • Instrument panel in Sensatec
  • Loudspeaker system – BMW Advanced
  • Metallic paintwork
  • M rear spoiler
  • M seat belts
  • M Sport braking system
  • M Sport differential
  • Sport automatic transmission


BMW 3 Series M340i

Test drive the BMW 3 Series

With multiple powertrain options available, unmistakable design and cutting-edge technology, this all-new BMW 3 Series is still very much a text book answer if you are in the market for an executive saloon or touring car.

To experience the sheer pleasure the seventh generation 3 Series can offer, book a test drive at your nearest Stratstone BMW retailer today.